A lot of local businesses have different business hours around the holidays. Make sure you update these ASAP as I was advised by Google yesterday that it could take up to two days for it to hit the search engines. Google may review first then upload or it may be just uploaded at their regular intervals. Tip: When you change the times on your front door of the local business, go into your virtual location and change it there too. Remember you have two locations now!
When you have a changed within your local business, make sure you update that information on Google+ as well. For example: If you know sell shoes and you didn’t before, make sure this change is updated ASAP. This will certainly help your business when consumers searching for that specific item especially through the holiday. It is buying season! 🙂
Google released a new feature last week. I posted a blog about this change. You can check it out here. But one tip is when you have a sale or feature this holiday season, PIN IT! Just like you would on Facebook. Then when that special is over, remove the Pin.
I would suggest that you NOT make any of the above changes at once. If you have the above items to change on Google+, I would change the hours first, wait 30 minutes and then go back in and change the rest. If you make a single change and Google edits it and find errors then the other change will not be held up.
Cheryl is an Online Digital Marketing specialist for local business. She specializes in working with car dealerships, real estate and medical professionals. She has over 25 yrs experience as a successful local business owner. In 2010 she started speaking and mentoring to local business entrepreneurs with her own products, programs and consulting to help them increase sales and clients with technology advancements in the “new economy”. Book your FREE 30 minute complimentary assessment today at http://meetme.so/CherylLynn If you are interested in having Cheryl speak are your next event please click on the following link to learn more: http://www.cheryllynninternational.com/speaking.
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